Launched in 2014, by founder Sarah Cross, CODE Beautiful is a niche beauty brand that creates hero products, cruelty free beauty essentials no makeup bag should be without. Since launching, CODE Beautiful has been featured in the likes of Cosmopolitan, The Daily Mail and Vogue magazine. They are currently working on taking the real women message to a whole new level. “We’re all about YOU and making products for YOU. After all, we’re women just like you”.