Founded in 2005 by Emily Bendell, the story and vision for the brand was simple: Fashion-led luxurious lingerie and nightwear collections, made to the highest quality, at an affordable price. 13 years on and Bluebella is stocked in luxury retailers throughout the UK and internationally and  still endeavours to keep strength and modernity at its heart. Bluebella pride themselves in creating stunning new silhouettes that aim to redefine sensuality, often using unusual fabrics and trims and always designed and manufactured by their award winning team.

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